Are you considering an influencer marketing campaign later this year? Want to know the key considerations to help you execute the perfect strategy?

Young & Wild share their influencer trends for 2020 in this infographic.

Here’s a quick summary:

  • Rise of micro influencers
  • More focus on performance marketing
  • Influencers as an ‘always-on’ strategy
  • From amplifiers to communicators
  • Long-term relationships with influencers
  • B2B micro influencers exerting more power
  • Rise of the employee influencer
  • Increased usage of TikTok
  • Peer-to-peer influence
  • ‘Influence groups’ instead of influencers

Check out the infographic for more detail.

10 Influencer Marketing Trends Taking Charge in 2020 [Infographic]

Mark Walker-Ford

Author:
Mark Ford

Categories: Social Media Marketing
  • 25 Viral Social Media Hooks Proven to Boost Your Reach (1)

    25 Viral Social Media Hooks Proven to Boost Your Reach

    Are you looking for proven ways to make your social media content go viral? Want to learn the most effective hooks that boost engagement and reach online? […]

  • The Golden Rules of Instagram_ From Lighting to Hashtags (1)

    The Golden Rules of Instagram: From Lighting to Hashtags

    Are you looking for simple but effective ways to make your Instagram posts stand out? Want to learn the golden rules that can take your photos from average to unforgettable? […]

  • How to Balance Fun and Promotion in Your Social Media Strategy (1)

    How to Balance Fun and Promotion in Your Social Media Strategy

    Are you struggling to keep your social media engaging without losing sight of your business goals? Want to learn how to strike the perfect balance between fun content and effective promotions? […]

  • What to Post on Instagram Stories When You’re Out of Ideas (1)

    What to Post on Instagram Stories When You’re Out of Ideas

    Struggling to come up with fresh content for your Instagram Stories? Want practical, low-effort ideas that keep your audience engaged and coming back for more? […]