Content Marketing is the new SEO!

Google wants you to earn links rather than building them unnaturally and the way they advise to do that is to create content that people will naturally want to share and link to.

The guys over at Social Media Strategies Summit have put together the awesome infographic below which gives you 25 Content Marketing Tools for curation, creation, promotion & distribution, as well as analytics & tracking, including brands that use those them.

 

In today’s digital age, creating and sharing content is more important than ever. Whether you’re a blogger, social media influencer, or a business owner, engaging content can help you connect with your audience, build brand awareness, and drive traffic to your website.

However, coming up with fresh and appealing content ideas can be a challenge, and so can the task of creating and sharing them effectively. Fortunately, there are a plethora of tools available to help you streamline the content creation and distribution process. In this blog post, we’ll explore 25 awesome tools that will assist you in creating and sharing content that your followers will love.

Content Creation Tools

1. Canva

Canva is a user-friendly graphic design tool that offers a wide range of templates, stock photos, and design elements to help you create stunning visuals for your content. Whether you need graphics for social media posts, blog banners, or infographics, Canva has you covered.

2. Grammarly

Grammarly is a writing assistant that checks your content for spelling, grammar, and punctuation errors. It also offers suggestions for improving your writing style and clarity. It’s an essential tool for ensuring your content is error-free and polished.

3. Hemingway Editor

The Hemingway Editor helps you write clear and concise content by highlighting complex sentences, passive voice, and adverbs. It’s a great tool for making your writing more readable and engaging.

4. CoSchedule Headline Analyzer

Your headlines play a crucial role in capturing your audience’s attention. CoSchedule’s Headline Analyzer helps you craft compelling headlines by analyzing their quality and providing suggestions for improvement.

5. Piktochart

Piktochart is a user-friendly infographic maker that allows you to create visually appealing infographics to convey information in a more engaging way. Infographics are a powerful tool for simplifying complex topics.

Content Research Tools

6. BuzzSumo

BuzzSumo helps you discover popular content in your niche by analyzing social media shares and engagement. You can use it to find trending topics and see what types of content resonate with your target audience.

7. Google Trends

Google Trends provides insights into the popularity of search terms over time. It’s a valuable tool for identifying seasonal trends and understanding what topics are currently trending.

8. SEMrush

SEMrush is an all-in-one SEO tool that helps you research keywords, analyze competitors, and track your website’s performance in search engines. It’s indispensable for optimizing your content for search engines.

9. Ahrefs

Ahrefs is another powerful SEO tool that allows you to explore backlinks, perform keyword research, and track your website’s ranking in search results. It’s a comprehensive solution for content optimization.

10. Feedly

Stay up-to-date with the latest news and trends in your industry by using Feedly to curate content from your favorite websites and blogs. It’s an excellent tool for content curation and staying informed.

Content Writing Tools

11. Scrivener

Scrivener is a versatile writing software that’s perfect for organizing and structuring long-form content such as ebooks, research papers, or novels. It helps you keep your writing projects organized and on track.

12. Evernote

Evernote is a note-taking app that allows you to capture ideas, research, and inspiration on the go. You can sync your notes across devices and access them from anywhere, making it an invaluable tool for content creators.

13. Ulysses

Ulysses is a distraction-free writing app for Mac and iOS that offers a clean and minimalist interface. It’s designed to help you focus on your writing and stay in the flow.

14. Trello

Trello is a project management tool that can help you plan and organize your content calendar. You can create boards for different content categories, set deadlines, and collaborate with team members.

15. Focus@Will

Focus@Will is a music service that provides background music designed to enhance focus and productivity. It can help you stay concentrated while writing or working on your content.

Visual Content Tools

16. Adobe Spark

Adobe Spark is a suite of tools for creating visual content, including videos, web pages, and graphics. It’s user-friendly and perfect for adding a professional touch to your content.

17. Lumen5

Lumen5 is an AI-powered video creation platform that can turn your blog posts and articles into engaging video content. It’s an excellent way to repurpose your written content for social media.

18. Snappa

Snappa is an online graphic design tool that simplifies the process of creating social media graphics, blog images, and more. It’s beginner-friendly and offers a library of templates and stock photos.

19. Visme

Visme is a versatile visual content creation platform that allows you to design presentations, infographics, and interactive content. It’s a great choice for adding interactivity to your content.

20. GIPHY

GIPHY is the go-to platform for finding and creating GIFs. Adding GIFs to your content can make it more engaging and shareable on social media.

Content Distribution Tools

21. Buffer

Buffer is a social media management tool that enables you to schedule and automate your social media posts across different platforms. It also provides analytics to track your post performance.

22. Hootsuite

Hootsuite is another popular social media management platform that allows you to schedule posts, engage with your audience, and monitor social media conversations from a single dashboard.

23. Mailchimp

Mailchimp is an email marketing platform that helps you create and send engaging email campaigns to your subscribers. It’s an effective way to nurture your audience and promote your content.

24. Outbrain

Outbrain is a content discovery platform that can help you promote your content to a wider audience by placing it on popular websites. It’s a great tool for increasing your content’s reach.

25. ClickToTweet

ClickToTweet is a simple tool that allows you to create “click to tweet” links within your content. This makes it easy for readers to share your content on Twitter with a single click.

Conclusion

Creating and sharing content that resonates with your audience is essential for building a strong online presence and achieving your goals, whether they are to grow your brand, increase website traffic, or engage with your followers. The 25 tools mentioned in this blog post cover various aspects of content creation and distribution, from designing graphics to optimizing for search engines and promoting your content on social media.

By incorporating these tools into your content marketing strategy, you’ll be better equipped to create high-quality content that your followers will love and share. Remember that the key to success is not just the tools you use but how you use them to tell your unique story and connect with your audience. So, go ahead, explore these tools, and start creating content that leaves a lasting impression on your followers and readers. Happy content creation!