Are you considering which social media platforms are right for your business? Want to learn the basics before investing in your next social media campaign?

We share the social media stats you need to know in the following infographics.

We cover the following social networks:

  • Instagram
  • Facebook
  • Twitter
  • YouTube
  • LinkedIn
  • TikTok
  • Pinterest

Check out the infographics for more detail.

Instagram statistics for 2020

  • Instagram has 1 billion monthly active users
  • 500 million Instagrammers use Instagram Stories every day
  • The average time spent on Instagram (desktop) is 6 minutes and 11 seconds per session

75 Social Media Stats to Guide Your Online Strategy in 2020 & Beyond

Learn design & marketing. Grow your business.

Learn design & marketing. Grow your business.

Facebook statistics for 2020

  • Facebook has 2.45 billion monthly active users
  • 500 million people use Facebook Stories daily
  • 74% of Facebook users log in daily

75 Social Media Stats to Guide Your Online Strategy in 2020 & Beyond

Twitter statistics for 2020

  • Twitter has 321M monthly active users
  • The average time spent on Twitter (desktop) is 10 minutes and 11 seconds per session
  • 25% of Twitter’s most prolific users use scheduling software

75 Social Media Stats to Guide Your Online Strategy in 2020 & Beyond

Click. Scan. Improve. Get your website audit here.

Click. Scan. Improve. Get your website audit here.

YouTube statistics for 2020

  • YouTube has 2B+ monthly active users
  • The average time spent on YouTube (desktop) is 22 minutes and 53 seconds per session
  • The average mobile session lasts more than 40 minutes

75 Social Media Stats to Guide Your Online Strategy in 2020 & Beyond

LinkedIn statistics for 2020

  • LinkedIn has 310M+ monthly active users
  • The average time spent on LinkedIn (desktop) is 7 minutes and 11 seconds per session
  • LinkedIn is the second-most popular social media platform among B2B marketers

75 Social Media Stats to Guide Your Online Strategy in 2020 & Beyond

Talk strategy. Plan design. Start strong.

Talk strategy. Plan design. Start strong.

TikTok statistics for 2020

75 Social Media Stats to Guide Your Online Strategy in 2020 & Beyond

Pinterest statistics for 2020

  • Pinterest has 300M+ monthly active users
  • The average time spent on Pinterest (desktop) is 5 minutes and 4 seconds per session
  • 70% of Pinterest users are women

75 Social Media Stats to Guide Your Online Strategy in 2020 & Beyond

Mark Walker-Ford

Author:
Mark Ford

Categories: Social Media Marketing
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