Do you want to create local landing pages for an SEO or PPC campaign? Want to know what to put where to keep your visitors and Google happy?

According to this infographic from Bowler Hat your landing page should start with a strong headline. It needs to engage your visitors and convince them to read further down your page.

Next up is a clear call to action where you tell your visitors what they need to do next. This would normally be a button that links off to your contact page.

Most visitors will need to see more before they commit to contacting you though, take a look at the infographic to see what else your landing page should include.

8 Steps to Create the Perfectly Optimised Local Landing Page

 

Mark Walker-Ford

Author:
Mark Ford

Categories: Pay per Click (PPC), Search Engine Optimisation
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