Pay per Click (PPC)

Are you considering the techniques you will use to market your business in 2017? Need some facts and figures to help you form and execute your strategy? ClickX share 48 key stats for your consideration in this infographic. […]

Are you considering investing in SEO or PPC this year? Want to know how to combine the two and really take charge of your Google presence? KlientBoost share their tips for success in this infographic. […]

Would you like to learn more about marketing your business online? Want to sign up for some free training courses that can help you towards success? Befound share 10 of the best (and free) online marketing courses in this infographic. […]

Do you want to improve the performance of your Google Adwords campaigns? Want to know how to identify wasted spend and use it for keywords that generate results? KlientBoost share their Google Adwords optimisation tips in this infographic. […]

As the year draws to a close I’ve taken a look through our stats to see what was hot here on the Red Website Design blog. Here are the top 20 infographics for 2016 ranked by number of views, just click the intro image to view the full post. […]

Are you considering paying for ads on Google or social media? Want to ensure the pages you send traffic to are optimised for conversions? Unbounce share their tips for higher converting landing pages in this animated infographic. […]

So you’ve got your new website live, you’re looking for ways to generate targeted traffic, and you’d like to know more about Google’s pay per click Adwords service? Doyle Digital share their beginners guide to Google Adwords in this infographic. […]

Are you spending your hard earned money on Google’s Adwords service? Are you aware that a portion of the clicks you pay for could be fake? Click Guardian demonstrate the dangers of click fraud (including how to spot it) in the infographic below. […]

Do you pay to advertise your business using Google’s pay per click platform Adwords? Want to know how to make your ad campaigns more efficient and increase your return on investment (ROI)? For some, Google Adwords can feel like a big black hole. Your budget can be consumed in a matter of minutes and there [...]

So you’re starting a new business, your product or service is ready to go, now you just need to start building your customer base? For most businesses a digital marketing campaign should be where you start! By combining a small business website with a search engine optimisation (SEO), pay per click (PPC), social media and [...]

Are you considering using Google Adwords to advertise your products or services? Want to know how much the most expensive keywords are paying for each click? The most expensive keyword on the Google Adwords platform costs a whopping £148.51 per click, that’s enough to annihilate most small business PPC budgets pretty quickly. Do any of [...]

Do you want to create local landing pages for an SEO or PPC campaign? Want to know what to put where to keep your visitors and Google happy? According to this infographic from Bowler Hat your landing page should start with a strong headline. It needs to engage your visitors and convince them to read [...]

Are you considering advertising your products or services on social media? Want to know the ideal ad dimensions for each social network? With a reported $8 billion spent on social media ads in 2015, advertising on sites like Facebook and Twitter is fast becoming an integral part of many businesses online strategy. If you’re thinking [...]

Are you spending hard earned cash on Google’s pay per click Adwords service? Does it feel like you don’t get value for money? SMBclix have recently published a case study about how they increased leads for a client by a massive 600%. And in doing so, they reduced the cost of each lead from $75 [...]

Are you considering paying to get your products and services advertised on Google? Need some guidance navigating the options available on Google Adwords? Google Adwords is a very in depth advertising platform and to newbies it can seem extremely daunting. Don’t hit and hope for the best, that could cost you thousands with little return, [...]

Did you know that 72% of online shoppers are likely to abandon their shopping carts? And that only 8% of those visitors would return to complete their purchase without retargeting ads? Wishpond demonstrate the business case for retargeting in the two infographics below. […]

Did you know that 54% of users don’t click on banner ads due to lack of trust? Want to know how to turn more of those users into visitors who will convert? When creating banner ads it’s important to think like your audience, what is going to entice them to click through to your site? [...]

Are you bidding on the right keywords? Are you buying clicks at the lowest rate possible? In order to keep your Google Adwords spend in check you need to constantly review where your money is being spent. Paid advertising can quickly spiral out of control and ultimately kill your ROI if you allow it to. [...]