
9 Web Design Tips for 2016: How to Cater for Every Type of Visitor
Do you know the web browsing habits of your target customer? Want to know how to tailor your website design and content to best suit their needs? To make things easy for you the guys at Landslide Creative have segmented website visitors into three groups – Skimmers, Swimmers and Divers. Skimmers skim (obviously), Swimmers go [...]

Advanced Landing Page Optimisation: 8 Ways to Improve Conversions
Do you use landing pages as part of your digital marketing campaign? Want to know how to optimise them and increase visitor conversions? For a large portion of business websites your home page should be structured in a similar fashion to a landing page, but if you’re also running pay per click and social media [...]

22 Step Website Usability Checklist All Businesses Should Follow
How user friendly is your small business website? Do you give your visitors the info they need in the places they expect to see it? I’m stating the obvious here but poor usability means low conversions – and that’s bad for business! Make your site easier to use by placing key information in places that [...]

Is Your Site Mobile Optimised? 6 Tips to Create Mobile Friendly Content
So you’ve heeded Google’s warning, you’ve got your small business website mobile friendly, but is your content optimised for mobile users too? A paragraph of text on a large screen can seem like an essay on a mobile device. Take the time to break your content up into easy to follow slices in order to [...]

May the Force be With You: 7 Design Principles Star Wars Taught Us
So you’ve heard of Star Wars, you know there’s a new film about to come out, but you’re probably thinking what the hell has that got to do with design? Star Wars became famous (and made a shed load of money) for its ground breaking visual storytelling ideas – and the same techniques that were [...]

50+ Easy to Follow Web Design Guidelines for a More Successful Website
Are you considering launching a new website? Or perhaps you’re always on the lookout for tips to improve your existing site? When it comes to creating a user friendly, high converting website there are many things to consider. There’s the site navigation and page layout, the written and visual content, and perhaps more importantly there’s [...]

5 Ways Live Chat Can Supercharge Your Failing Website
Is your company website failing to generate sufficient results for your business? Want to know how using live chat can help? If you have the staff to maintain a constant presence, live chat can massively improve the user experience of your website. That means more people returning to your site, and converting more visitors into [...]

It Only Takes 50 Milliseconds! How Visual Content Affects Website Visitors
Did you know it only takes 50 milliseconds for your website visitors to form a first impression about your business? Or just 2 seconds to decide whether your site is good or bad? Your brain processes images 60,000 times faster than text, so using striking visuals can help you build an immediate good impression. This [...]

20 Web Design Trends that Rocked 2015
What trends did you notice websites following this year? Is there anything that stood out and made you consider a new design for your site? As the year draws to a close and we start considering what to put in our “trends to expect in 2016 infographic” (coming soon) we take a look back at [...]

Do You Need a Website Redesign? This Flowchart Will Tell You
Do you keep getting spammy emails from web design companies saying you need a redesign? Want to know if what they are telling you is actually true? Web design trends change all the time, and visitors expect to see something modern, so you should consider a refresh every few years to ensure you remain current. [...]

Don’t Screw Up Your Website! 14 Examples of When You Should A/B Test
How do you decide upon the colours and layout of your small business website? Do you ever test to see what works the best? Choosing your favourite colours may seem the easy place to start, or even doing something similar to what appears to be working for your competitors, but without testing the results of [...]

Want to Improve Your Website? 12 Things Your Home Page Should Have
Are you looking for ways to improve the home page of your small business website? Want to know what content your visitors want and expect to see? Your home page will normally be the most visited part of your site. It’s your opportunity to create an amazing first impression and encourage your visitors to eventually [...]

3 Factors That Affect the Conversion Rate of Your CTA Buttons
Do you use CTA (calls-to-action) buttons on your small business website? Want to know how to get more people clicking on them? Whether you’re asking your visitors to subscribe to receive your latest offers, receive new blog post notifications or simply to get in contact, there are three key areas that can affect how successful [...]

25 Tips to Create Website Content That Turns Visitors Into Customers
Are you looking for ways to convert more website visitors into customers? Have you considered how improving your website copy can help? Whilst the design of your website will form the majority of your visitor’s first impressions it’s the written copy that invariably convinces them to become customers. It’s essential that you spend as much [...]

10 Pages You Should Include on Your Website
Are you considering creating a new website for your business? Are you unsure what pages you need to include? The answer does depend on what your business does, a builder will have some different page titles than an online shop that sells handbags for example, but there are 10 types of pages you can use [...]

10 Steps to Make Your Website Content Easier for Visitors to Read
Is your website content easy for visitors to read? Or do you have large, uninviting paragraphs of text to sift through? According to stats 79% of website visitors will skim through your content instead of reading it fully. Consumers lead busy lives so you need to make it as easy as possible for them to [...]

Website Tips: 14 Ways to Improve the User Experience of Your Website
How user friendly is your company website? Do visitors leave having found what they need or frustrated and annoyed at their poor experience? If it’s the latter you will find new business enquiries from your website hard to come by. Take the time to review your site as a visitor and see for yourself how [...]

10 Free Tools to Optimise Your Website for Both Visitors and Google
Do you follow Google’s guidelines when it comes to optimising your website? Are you using any of the free tools they provide? Google wants one thing (apart from more ad spend) – to provide helpful and relevant content to the people using their search platform. They’ve even created loads of free tools to help you [...]
