Content Marketing

As Google starts clamping down on Guest Blogging as an SEO technique the message is louder and clearer than ever. If you want to increase your ranking on Google you need to EARN links by creating content that people will naturally want to share. If you’re not sure how to start doing this take a [...]

Blogging has become a popular means of expressing ideas, sharing information, and even making a living online. However, with millions of blogs vying for readers’ attention, it can be challenging to stand out from the crowd and attract a substantial audience. Fortunately, there are some proven strategies that can help you boost your blog’s traffic [...]

Congratulations! You’ve just finished writing a new blog post. It’s a great feeling to have your thoughts and ideas on paper, but your work is far from over. To ensure that your blog post reaches its full potential and gets the attention it deserves, there are several essential steps you should take after hitting that [...]

Blogging is one of the most popular forms of content marketing which as we all know is the new SEO. Every new blog post offers another chance to rank on Google, it’s another chance to show your expertise to potential customers and finally an awesome way to earn links and social shares. If you are [...]

You’re probably sick of hearing people tell you “Content is King” and to “earn links by creating great content”. I’m afraid that’s all you’re going to hear from us for the foreseeable, as this is what Google wants us to do and we all know what they say goes right? If you’re stuck for ideas [...]

One of the major factors Google uses to determine where to rank your website is your external links. The more relevant links from authoritative domains you have, the higher you will be placed (in theory). Google no longer allows you to manipulate the rankings by buying or building these links though, they want you to [...]

Going viral is a dream for most marketers and small business owners. Imagine having something you created being seen by millions of people. Imagine the web traffic, links and potential new business that could bring. The chances are you haven’t achieved such greatness yet so you might want to take a look at the infographic below [...]

As you’ve no doubt read a number of times both on this blog and across the web businesses that have a blog generate more web traffic and ultimately more sales leads. But how do you ensure your blog posts are enough to keep your readers interested and coming back for more? The infographic below from [...]

Did you know a business that blogs receive 55% more traffic to their websites? Who couldn’t use 55% more traffic? Imagine having all those extra prospects finding out about your company and what you have to offer! What do you post to your blog though? It’s a question a lot of our clients ask regularly and one [...]

Content marketing enables you to effectively move potential clients through a conversion funnel by building awareness, supporting consideration and converting them into leads. But how can you tell if your strategy is working? Content marketing has become an integral part of the modern digital landscape. Businesses of all sizes and industries are creating and sharing [...]

So you’ve got yourself a new website, you’ve spent ages perfecting it, now you just need to get some bums on seats. In today’s digital age, having a website is essential for businesses and individuals alike. Whether you’re running an e-commerce store, a blog, a portfolio, or a non-profit organization, the success of your website [...]

Your blog title is one of the most important aspects to consider when writing your article. It’s your chance to convince people to click on your link and read what you have to say. In the vast and ever-evolving landscape of the internet, where countless blogs and websites compete for attention, crafting compelling blog titles [...]

The digital landscape is constantly evolving to incorporate new tactics in digital marketing. As a business owner you have to understand where your clients are and how to effectively reach out to them. In today’s fast-paced and ever-evolving business landscape, staying ahead of the competition is crucial for the success of your company. One area [...]

Google’s SEO guidelines are clear: Create great content that people will naturally want to share and link to.  Blogging is one of the most widely used form of creating content and Authorship is Google’s way of recognising and rewarding writers and blog owners for the content they create. In the vast and ever-evolving landscape of [...]