Search Engine Optimisation

Are you working on your SEO to improve your ranking on Google? Want to know the common factors that are holding your site back? The team at Moz and Searchmetrics have recently released the findings of their annual ranking factors surveys and the guys at Audience Bloom have compared and collated the results in their [...]

Do you own a website and want to drive more organic traffic from Google? Have you heard of SEO but you’re not entirely certain what it entails? There a number of different items to consider when working on SEO. Amongst others there’s Google’s ranking factors which decide where your website appears, and their past algorithm [...]

Are you looking to increase traffic and enquiries from clients local to you? Want to know what Google wants you to do to appear higher in their local results? If you’re a website owner wanting to build a local presence it’s important you understand how Google displays local results. Aside from the ads you have [...]

Do you want to improve your websites ranking on Google? Want to know how to earn the backlinks required to improve your domain authority? Links from relevant and authoritative websites continue to be one of the dominant ranking factors Google uses to place websites in their search results. Google says buying them isn’t allowed, so [...]

Are you struggling to understand how Google ranks websites and what the process of SEO entails? You’re not alone! The biggest challenge we face when speaking to new website clients is a lack of understanding of SEO. Unfortunately it isn’t as simple as “I want to be first on Google”, for those kind of immediate [...]

Did you know there are more than 200 factors that affect the SEO of your website? Want to know which factors are most likely to affect your ranking? Each year Searchmetrics carry out a detailed Ranking Factors Study, part of which they look at the correlation between each factor and high Google rankings. They are [...]

Is your website floundering in the lower reaches of Google? Are your competitors snapping up all those juicy Google leads? Statistics show that the top 3 organic results snap up more than 50% of the traffic, leaving websites like yours who are ranked below them to fight for the scraps. But what can you do [...]

Do you provide a localised service that requires local customers? Would you like your customers to be able to find you on Google? As the name suggests, local SEO helps to get your website ranked higher on Google when people search for keywords based around the services you provide. For any local business this can [...]

Have you ever noticed a sharp increase or decrease in your website traffic? Could it be the effects of one of Google’s many algorithm updates? Knowing the timings and understanding the reasons behind Google’s algorithm updates is an essential part of managing and improving your SEO. It’s essential that you keep up to date with [...]

So you heard about Google’s mobile friendly update, you rushed to get a mobile version of your website created, but have you followed Google’s guidelines when it comes to SEO? If you’re signed up to Google Search Console (previously Webmaster Tools) you may have received an email recently telling you that Googlebot cannot access CSS [...]

Do you want to improve the SEO of your website? Want to know how Google decides your position in their search results? Moz recently carried out a survey of over 150 SEO experts who believe the most important ranking factor remains backlinks (other websites linking to you) both on a domain level and more specifically [...]

Are you looking for ways to improve your presence on Google? Have you considered how social media sites like Twitter and Facebook can help? Whilst Google repeatedly tells us that social signals do not impact rankings directly, that doesn’t mean social shouldn’t be an integral part of your SEO strategy. It helps connect you and [...]

Has your website been optimised for mobile search? Did you know that Google shows different results to mobile users? With Google introducing mobile friendliness as a ranking factor, mobile SEO is something all website owners need to consider. Just having a mobile website may not be enough, there are some additional technical features that may [...]

Are you just getting started with SEO? Want a list of terms you’re going to come across in your quest for Google stardom? SEO can be a very daunting process for newbies, there are loads of new words to learn and hundreds of ranking factors to consider. Some will fall by the wayside and either [...]

Are you concerned about the future success of your business website? Want to know what ranking factors Google is likely to give more prominence to in the years to come? Moz have recently announced the results of their biennial ranking factors study. As part of that study they interview a panel of experts whose task [...]

Do you want to improve your websites’ ranking on Google? Do you want more web traffic from people interested in your products or services? SEO is the process of improving your ranking and appearance on Google. Including the correct keywords on your site is an important part of the process but perhaps more importantly Google [...]

Are you creating infographics as part of your SEO strategy? Want to reach out to blog owners and get more people linking to your content? Creating infographics for SEO is pointless if you’re not earning the links to go with it. Unless you have a huge social following and blog subscriber list you’ll need to [...]

Have you heard of Google’s Panda algorithm? Did you know they’ve just released an update that could affect your websites’ ranking? The Google Panda algorithm is designed to reduce the amount of low quality content being shown in their search results. After all, people will stop using Google if they’re only being given rubbish and [...]